Lead Product Designer
iOS, Android

Dubsmash is a popular video creation & messaging platform for iOS and Android

Since it was launched in Nov 2014, it got over 180m downloads and was rated #1 free app on both app store and play store in numerous countries.

Streamline User Journeys and Core Flows


Design System Development

By designing recyclable components, based on the Atomic Design methodology, we could achieve a consistent platform while reducing development overhead.

Concepts and Features Development

Experimented with different approaches and designs in order to validate a variety of hypotheses.

An example of a proof of concept for Android. The design is optmised for usability and minimum friction, in order to improve validation process.

iMessage extension

Created an extension to utilize in a different way Dubsmash's massive sounds library.